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Programme

March 28th, 2013 (Day 1)

09:30 – 10:00  Registration. Welcome coffee.
   
Session 1.

IMPLEMENTATION 2.0. How to make social tools work for you business in the most efficient manner

   
10:00 – 10:30  SPEECH:  Social Organization as a competitive benefit. How do Enterprise 2.0 tools apply for strategic objectives of a company?  
   
10:30 – 11:30  Round table:  How to develop a strategy for corporate social network implementation, aimed at high business efficiency?
 
  • What parameters should be considered while implementing a social network?
  • Who should be in charge for developing a strategy?
  • How to word aims of corporate network implementation?
  • How to identify key KPIs of a corporate social network and use the data correctly?
  • What should be the information architecture of an internal network like?
  • How to integrate social tools with current company business processes?
  • How to involve employees into a social network?
   
11:30 – 12:30  SPEECH: What social software opportunities do foreign companies use in their strategies?
   
12:30 – 12:45  Coffee-break
   
12:45 – 13:45  Round table: What social platforms for joint work does Russian business choose?
 
  • Who is the main vendor of social paltforms at the Russian market?
  • What are differences and benefits of these paltforms?
  • Which criteria are to be observed while choosing a vendor and social software?
  • What are the problems companies facing while inmplementing a social platform and how to minimise them?
   
13:45 – 14:15  SPEECH: Possibilities and ways to calculate ROI for business from social tools. 
   
14:15 – 14:30 KEY FINDINGS AND QUESTIONS FROM THE AUDIENCE FOR SESSION 1 EXPERTS
   
14:30 – 15:30  Lunch
   
Session 2.

INVOLVEMENT 2.0. How do social commnications tools raise employees loyalty?

   
15:30 – 16:00 

SPEECH: How to make people accept Enterprise 2.0 tools in a set corporate culture?

   
16:00 – 17:00 

ROUND TABLE: How do social communications compliment traditional teambuilding methods?

 
  • Are offline teambuilding methods sufficient for a modern company?
  • How to combine efficiently offline and online social tools?
  • How to introduce organically new communication tools into a set employees communication scheme?
  • In which cases does gamification allow to raise employees involvement into social interaction?
   
17:00 – 17:30  SPEECH:  Role and place of the «boss» in a social network. How does manager`s involvement boost employees involvement into social interaction? 
   
17:30 – 18:00  SPEECH: How does employees involvement into social interaction within the company minimise the risk of negative feedback leak into the external environment?
   
18:00 – 18:15 KEY FINDINGS AND QUESTIONS FROM THE AUDIENCE FOR SESSION 2 EXPERTS
   
18:15  Wrap up. A glass of sparkling wine.
   
   

March 29th, 2013 (Day 2)

   
Session 3.  INTERACTION 2.0. How to activate employees potential at most and raise team work efficiency? 
   
09:30 – 10:00 

Morning coffee.

   
10:00 – 11:00 

SPEECH:  How to make a shift from nonsystemic implementation of social technologies into separate business processes to massive collaboration been live? 

   
11:00 – 12:00  ROUND TABLE: Crowdsourcing in action: how to create communities for a specific business task on the base of a corporate network?
 
  • How to word community aims and show to the participants value of their results for the company?
  • How to identify competent employees able to solve a current task quickly within a regionally-dispersed company? How to get them involved into a project?
  • How to manage a community, combining project and operational tasks?
  • How to motivate and reward initiative employees?
   
12:00 – 12:15  Coffee-breaks
   
12:15 – 12:45  CASE STUDY: How to make the most of the available resources? Example of a crowdsourcing project with elements of gamification. 
   
12:45 – 13:45 

ROUND TABLE: How to build an environment motivating employees for innovations using social tools? 

 
  • How to identify and involve at most «implicit» employees competence?
  • How to «make» employees share their ideas?
  • How to identify a perspective idea, which may become the base for further innovations?
  • How to involve employees on all levels into the best idea voting process?
  • How to organise idea management cycle and bring it to implementation?
  • How to foresee risks during innovations implementation timely?
   
13:45 – 14:00  KEY FINDINGS AND QUESTIONS FROM THE AUDIENCE FOR SESSION 3 EXPERTS
   
14:00 – 14:30  INTERACTIVE DIALOGUE WITH THE AUDIENCE: How to overcome obstacles on the way of a businees to Social Organization?
   
   
   
Оргкомитет: +7 (495) 979 58 49
Разработка — Дизайн – Студия Николая Губина